CMO

Gen Zers are cloud natives who are owning the tech world they have inherited. For this digital generation, conditioned to function in technology, we just need to speak their language and create the right user journeys. Seguir leyendo

Vie, Ago 18, 2017
Micro-moments are going nowhere. Instead, they’re graduating to their next phase—one where they’re accelerating in quantity and importance, and they’re driving ever-heightened expectations for consumer experiences. Seguir leyendo

Vie, Ago 18, 2017
Automation and personalisation are the two areas where AI can bring enormous benefits to marketers. Leave creativity, empathy, and contextual understanding to humans, however, and don’t ditch your agency. Seguir leyendo

Vie, Ago 18, 2017